Cedar Lake Speedway
DirtonDirt planning live video at USA Nationals
DirtonDirt.com has spent the past few years providing fresh coverage of Dirt Late Model racing around the country. This summer at Cedar Lake Speedway, DirtonDirt.com will provide its freshest content yet with its first live production featuring the three-day USA Nationals weekend at the New Richmond, Wis., track. | Video | Michael Rigsby blog
From Aug. 5-7, the live pay-per-view production will provide lap-by-lap action, interviews and a daily pre-race show all three days of an event capped by a $50,000-to-win World of Outlaws Late Model Series feature.
"We're totally pumped," said Jamie Nutzmann, the race director at the 3/8-mile dirt oval that hosts one of Dirt Late Model racing's richest weekends. "It's going to be something new, something special. We're always trying something new up here at Cedar Lake Speedway, with the USA Nationals and some of our bigger events. We're just trying to bring something fresh, and give the opportunity for some people who wanted to come visit us the opportunity to do so."
Details of the partnership between Cedar Lake Speedway and DirtonDirt.com will be released in the coming weeks, including pay-per-view pricing. DirtonDirt.com subscribers are assured a discount for the live netcast.
DirtonDirt.com's first-ever live event will be handled by an experienced live production team and feature complete coverage of the unsanctioned $5,000-to-win event on Aug. 5 and the WoO-sanctioned $50,000-to-win USA Nationals on Aug. 6-7.
Nutzmann said he hopes the production will put Cedar Lake on display for race fans around the country who haven't been able to make the northward journey to western Wisconsin.
"We put on such good racing here, I'd like to share that with more people and get people up here to watch the races, and this is just the opportunity to do that," Nutzmann said. "You've gotta improvise, you've gotta grow, to grow this sport, and we're trying something new. If a person watches one of our races on pay-per-view and they live in Pennsylvania, they see something they like, maybe next year they'd put it on their vacation list and maybe head up here. That's the goal, that's the whole idea of the project in my mind."