A site where advertisers reach the Dirt Late Model community
After launching in September 2007, DirtonDirt.com quickly became Dirt Late Model racing’s home on the Internet as a comprehensive multimedia resource that features broadcast-news-quality video reports, dazzling photo slideshows, informative original journalism and more. With a beautifully-designed website that features up-to-date news, complete national schedules and detailed histories of dozens of series, it’s the perfect place for advertisers to connect with anyone and everyone in the Dirt Late Model community. The professional look of the extensive site — with separate sections for National, North, South, Midwest, West, Weekly and Crate racing — also gives advertisers the perfect opportunity to target certain parts of the country or certain types of dirt racers.
Why advertise on the web?
While traditional printed advertisements have their place in dirt racing, advertising on the web has unique advantages. First, advertisements for tracks or products mean that customers viewing them are merely one click from the track website or a manufacturer’s website. Second, advertisements can be placed as soon as the same day as purchase, meaning immediate information, such as a new date after a rained out event, can be quickly put in front of viewers’ eyes.
Who sees the advertisements?
Fans, teams, promoters, drivers and others looking for Dirt Late Model news, results and information on the Internet’s best resource for Dirt Late Model coverage. Since launching on Sept. 4, 2007, DirtonDirt. com has drawn tens of thousands of unique visitors to the site. Some statistics:
• The site draws millions of hits during the biggest events. During 2009 Georgia-Florida Speedweeks, the site had 6 days of 2 million or more hits, and drew as many as 11,000 unique users in a single day!
• During February 2009, the site averaged 1.29 million hits per day!
• Some videos on the site receive as many as 4,000 views!
How much do ads cost?
Advertising positions are priced to suit anyone’s needs. From a $50 display ad that will target a particular region to a $475 top-of-the-page display ad that will appear throughout the site, DirtonDirt.com can find an affordable spot for your advertisement.
Where do you get the ads?
Simply give us the information for your advertisement, and we’ll have it attractively designed and prepared to your liking. Display advertisements can be static or including extra panels that can provide even more details. Before an advertisement appears, we can supply proofs for your approval.
How do I place my ad?
Call Michael Rigsby at (309) 824-8495 or Amber Vander Pluym at (618) 570-8352. Or you can email either of them at michael@dirtondirt.com or amber@dirtondirt.com.
































